The active ingredient — the compound on the front of the label, the thing you actually bought it for — is rarely the only thing in the capsule. Or the tablet. Or the powder. And what surrounds it matters more than most people realise.
The Ingredients You Did Not Know You Were Buying
Turn any mass-market supplement over and read the full ingredient list. Past the headline compound, you will typically find a selection of the following:
- Magnesium Stearate — a flow agent used to stop powder sticking to manufacturing equipment. It serves the machine, not you. Research suggests it may form a biofilm in the gut that inhibits nutrient absorption.
- Silicon Dioxide — an anti-caking agent. Effectively pharmaceutical-grade sand. No benefit to the person swallowing it.
- Microcrystalline Cellulose (MCC) — a bulking agent used to increase the physical size of a tablet. When present in large quantities, it is diluting your dose.
- Titanium Dioxide — a whitening agent used to make tablets look clean. Listed as a possible carcinogen by the European Food Safety Authority. Still present in a significant number of widely sold supplements.
- Maltodextrin — a cheap filler derived from starch, often corn. High glycaemic index. Frequently appears in products marketed to health-conscious consumers.
- Talc (Magnesium Silicate) — a lubricant used in tablet manufacturing. No nutritional value.
- Artificial colours and coatings — tablet coatings frequently contain synthetic dyes, shellac, or plasticisers. The appearance is for you. The coating is for shelf life.
These are called excipients — the industry term for inactive ingredients. The word itself is designed to sound harmless. The presence of multiple excipients in a single product tells you something important: this product was formulated around a manufacturing process, not around your biology.
"If a brand is proud of what is in their product, the ingredient list is short. Ours is."
Alchemy Fit — The Alchemy StandardWhy Pressed Tablets Are the Problem
The high street supplement format — the large, smooth, white tablet — requires excipients to exist. You cannot press a dry powder into a stable tablet without binders to hold it together, lubricants to stop it sticking to the press, and bulking agents to give it physical mass. The tablet format is a legacy of pharmaceutical manufacturing scaled for speed and volume.
What Concentrated Herbal Extract Actually Means
Every Alchemy Fit product is a single concentrated extract in an HPMC capsule. Nothing else. When we say 20:1 extract, we mean twenty kilograms of raw plant material has been reduced to one kilogram of active compound. No binders. No flow agents. No bulking agents. No whitening. No coating.
The Label Trick You Need to Know
Mass market supplements are not required to disclose the quantity of each excipient — only that it is present. Look for this phrase: "Other ingredients:" followed by a long list. That list is what you are paying for alongside the thing you came for.
Editorial note: This article is for informational and educational purposes only and does not constitute medical advice. These statements have not been evaluated by the MHRA.